Mutambo wepakati peSuper Bowl wakaratidza zvakare kugona kwawo kuronga tsika, asi panguva ino zvakakonzerwa nemimhanzi nemitambo. Bad Bunny Akavhara mutambo wake paLevi's Stadium muSanta Clara achiimba nechiSpanish, Mamiriyoni evaoni vakasarudza kutora danho rekutanga kudzidza chiSpanish Kubva parunhare.
App yekudzidza mutauro inonzi Duolingo yakasimbisa maawa akati wandei gare gare kuti, panguva yekuzorora kwemutambo, pakaitika chiitiko. kuwedzera kwe35% kwevadzidzi vatsva veSpanish zvichienzaniswa nevhiki rapfuuraKuwedzera kwacho hakuna kuramba kuripo zvishoma nezvishoma uye hakuna kuramba kuripo mukati mezuva rose: nhamba idzi dzinoratidza kukwira kwakanyanya mushure mekunge chirongwa chemuimbi wekuPuerto Rico chapera.
Nhamba yepamusoro ye35%: kubva pasofa kuenda panharembozha mumaminitsi mashoma
Zvichienderana nedata rakagoverwa nekambani pachayo pasocial network X, Mutambo weDuolingo wakaramba uri padanho rakajairika mumaawa ekutanga kwemutambo. uye zvakatodzikira zvishoma apo mutambo weSuper Bowl wakatanga, izvo zvine musoro tichifunga kuti chikamu chikuru chevateereri chaive chichitarisa kuratidzwa.
Girafu yakaburitswa nekambani inoratidza kuti, mushure menguva dza8:00 p.m., Kushandiswa kweApp kwawedzera nekukurumidza zvichienderana nekupera kwechiratidziro chehafu yenguva. Nguva yacho yakajeka zvekuti puratifomu haina kuzeza kubatanidza zvakananga chiitiko ichi nekuita kwaBad Bunny, vachishandura data racho kuita muenzaniso wekuti chiitiko chikuru chinogona sei kushandura, munguva chaiyo, maitiro edhijitari emamiriyoni evanhu.
Muchikamu chezana, Duolingo inoshuma kuwedzera kwe35% kwevadzidzi vatsva veSpanish zvichienzaniswa nenguva imwe cheteyo yevhiki rapfuura. Izvi hazvingosanganisiri vashandisi vakatoisa app vakadzokera kwairi chete, asiwo vanhu vakatanga kana kutangazve zvidzidzo zveSpanish panguva iyoyo chaiyo.
Kambani iyi yakaperekedza mifananidzo iyi neruzha rwayo rwemazuva ese. Muna X, yakaseka nekuenzanisa kushandiswa kwakanyanya ne "kumira kwehusiku humwe chete"Izvi zvinoratidza kuti chido chekudzidza chiSpanish chingave chakasimba sezvachinochikurumidza. Kunyangwe zvakadaro, kune app inofarirwa nevashandisi vanodzokorora, chero chikonzero chakanaka chakakwana chekudzoreredza avo vasina kuivhura kwenguva yakareba.
Veruzhinji havana kungotora mavhidhiyo chete vasinganyanyi kudhawunirodha. Vazhinji vakagovana mapikicha pasocial media ekuzivisa kwakabuda pamafoni avo mushure mekunge mutambo wapera: "Uri kunetseka neSpanish here? Ndinogona kukubatsira. Ngatidzidzei chidzidzo izvozvi."Kune vamwe yaive pfungwa yekushambadzira; vamwe vakaitsanangura nenzira inoshamisa seyakashata nekuda kwekuti yakasvika panguva yakakodzera.
Bad Tsuro, Spanish isina zvinyorwa uye inogutsurira musoro kuLatin America
Mamiriro echirongwa ichi anobatsira kunzwisisa kuti sei vanhu vakawanda vakatanga kudzidza mutauro uyu. muimbi wekutanga wechiLatino anotaura chiSpanish kutungamira chirongwa cheSuper Bowl chepakati penguvaUye akaita izvi asingaderedzi zviri mukati: akasarudza repertoire yakazara muchiSpanish uye yakazara nekutaura nezvePuerto Rico neLatin America yose.
Kusiyana nevamwe vaimbi vakasarudza kugadzirisa mashoko kana kusanganisa mitauro mumamiriro ezvinhu aya, muPuerto Rico Haana kushandura kana kupfavisa chikumbiro chakeKubva pamitsetse yekutanga kusvika pamashoko ekupedzisira, akaramba achisimbisa chiSpanish semutauro wake mukuru, kusanganisira nguva yekupedzisira yataurwa pamusoro apa paakaimba mutsetse wekuti "Ndaifanira kunge ndakatora mifananidzo yakawanda pandakanga ndiri newe." Kune avo vasinganyatsotauri mutauro wacho, kuda kunzwisisa zvaaitaura kwakashanda zvakanaka pakushandisa mapurogiramu emitauro.
Kurongwa kwacho kwaisanganisirawo zviratidzo uye zvirevo zvakajeka zvetsika dzePuerto Rican neLatin AmericaIzvi zvakapembererwa zvakanyanya pasocial media nenharaunda yevaHispanic mukati nekunze kweUnited States. Mharidzo iyi yaive nepfungwa yezvematongerwo enyika: munyika yakaratidzwa negakava riripo pamusoro pekupinda kwevanhu munyika uye nezviito zveICE, chiito ichi chakatorwawo sechiratidzo chekudada nekuzivikanwa kwavo.
Kumashure, kune chokwadi chinobatsira kuisa pfungwa pazviri: zvimwe zvese Super Bowl kazhinji zvinopfuura vanhu vanosvika mamiriyoni zana nemakumi mana (140 million) muUnited States nedzimwe misika yepasi rose. Kuti chikamu chevateereri ivavo chinoshanduka kubva ipapo kusvika pakuva vadzidzi vatsva mukosi yeSpanish zvinoita kuti chirongwa ichi chive chinhu chine simba chekudzidzisa mitauro.
Havasi vese vakaratidza mafungiro akanaka. Pakati pevatsoropodzi, avo vaimbove Mutungamiriri weUS, Donald Trump, ndivo vakanyanya kutaurwa, avo vakatsanangura chiitiko ichi se "chimwe chezvakaipisisa munhoroondo" yechiitiko ichi. Pa network yake yeTruth Social, akatotaura kuti «Hapana anonzwisisa shoko riri kutaurwa nemurume uyuAkati kutamba uku "kwainyangadza," kunyanya kuvana vaiona nhepfenyuro muUnited States nepasi rose. Mashoko ake, pane kudzima hurukuro, akatowedzera kukwidziridza gakava pamusoro pekuonekwa kwechiSpanish muchiratidziro chaive chakakurumbira neChirungu.
Duolingo: kubva mukirasi yechinyakare kusvika kumutambo wevhidhiyo wefoni
Nyaya yeSuper Bowl inoenderana nekuti Duolingo yakazvivakira sei. Puratifomu iyi inodada nekuve chimwe chezvishandiso zvakakurumbira pasi rose zvekudzidza mitauroine vashandisi vanopfuura mamiriyoni makumi masere pamwedzi uye mamiriyoni makumi maviri nemana vanobatana zuva nezuva kuti vaite chidzidzo chipfupi.
Muvambi wayo, Guatemalan Luis Von AhnAkatsanangura kakawanda kuti kubudirira kuri mukushandisa matekiniki anobva mukudzidza. mitambo yemafoni uye yemagariro evanhuZvidzidzo zvemaminitsi angangoita matatu, kunzwa kufambira mberi nguva dzose, uye maekisesaizi akagadzirirwa mushandisi, angangoita, Mikana ye80% yekuti munhu akaruramaPfungwa yacho ndeyekuti munhu wacho anzwe kuti ari kufambira mberi uye asarega paanoona dambudziko.
Yakatangwa muna 2011 naVon Ahn neSwiss Severin HackerApp iyi yave kubva pakuva chirongwa chedzidzo chinosvikika kusvika pakuva chirongwa chedzidzo chinopa ruzivo rwakawanda. chiyero chetekinoroji chinokosheswa mabhiriyoni emadhoraKunyorwa kwayo paNasdaq index kwakasimbisa kambani iyi seimwe yedzinonzi "unicorns" dzakabuda muchikamu chedzidzo yedhijitari.
Parizvino, Duolingo inopa kosi dzinopfuura zana mumitauro inopfuura makumi manaKunyange zvazvo chinangwa chayo chikuru chiri kudzidza mutauro, mumakore achangopfuura yave ichibatanidza zvirimo kubva mumasvomhu, mimhanzi, uye kunyange chess, nguva dzose kuburikidza nenzira imwecheteyo yekutamba. Vashandisi vanofambira mberi nekupedza mazinga, kuunganidza mitambo yezuva nezuva, uye kukwikwidzana neshamwari kana vausingazive zvakanaka.
Mukati mekatalogu iyoyo, ChiSpanish chiri pakati pezvidzidzo zvine kuzvipira kwakanyanya. Pakati pevadzidzi, Chirungu nechiItalian zvinofarirwawo. Mimwe mitauro iri pachikuva inosanganisira French, Japanese, German, Korean, Chinese, Portuguese, uye Hindi. Munyaya iyi, kuwedzera kwe35% kwakabatana nechiitiko chikuru kunosimbisa maitiro akanga atowedzera simba.
Kukwezva kweSpanish: nyaya yeSuper Bowl
Kuwedzera kwezvidzidzo zvitsva mushure mechiratidziro chaBad Bunny hakungonzwisiswi semhedzisiro yekutamba kwenguva pfupi, asi sechikamu che kufamba kwakakura kwekuwedzera kweSpanish pasi roseKubva pamaonero evanhu, United States yave imwe yenzvimbo huru dzekukura kwemutauro uyu.
Sekureva kweU.S. Census Bureau, Huwandu hwevanhu vekuHispanic ikozvino hwapfuura mamiriyoni makumi matanhatu nemasereIzvi zvinoita kuti ive boka revanhu vashoma zvikuru munyika. Mumakore makumi mashanu chete, boka iri rakura kanomwe, uye huremu hwaro mukati mehuwandu hwevanhu hwawedzera kane. Mishumo yakaita sekuti ChiSpanish: mutauro mupenyu Vanosimbisa kuti, muna 2023 chete, kuwedzera kwevanhu vechiHispanic kwakatsanangura zvinenge 71% yehuwandu hwevanhu vose yerudzi.
Kupararira kwenharaunda iyi hakuna kufanana. Nyika dzekumaodzanyemba nedzekumadokero dzakadai se New Mexico, California, Texas, Arizona, kana Florida Matunhu aya ane mamwe ematunhu akanyanya kutaura chiSpanish. Munzvimbo dzakadai seNew Mexico, vanhu vanosvika hafu yevanhu vanotaura chiSpanish, nepo muCalifornia neTexas, nhamba idzi dziri pedyo kana kupfuura 40%. Mepu iyi yemitauro inoita kuti chiSpanish chive mutauro wemazuva ese munzvimbo huru dzenyika, kwete munzvimbo dzakati wandei chete.
Panyaya yekwakabva, ruzhinji rwevaHispanic muUnited States vanobva ku Mexican, iyo inodarika hafu ye yenharaunda. Puerto Rico, El Salvador, Cuba, neDominican Republic zvinotevera. Zvisinei, mumakore achangopfuura a kuderera kudiki kwehuremu hwevanhu vanobva kuMexico uye kuwedzera kwehuwandu hwevanhu vanobva kuCentral America, South America neCaribbean, izvo zvinowedzera kusiyana kwematauriro nemarudzi echiSpanish aripo munyika iyi.
Panguva imwe chete, huwandu hwevanhu vanozvarwa kuHispanic muUnited States huri kukura, zvichisimbisa kuvapo kwemutauro uyu munzvimbo dzakadai sedzidzo, midhiya, uye tsika dzakakurumbira. Mugumisiro wacho unoitika apo Mimhanzi yemutauro wechiSpanish, nhepfenyuro dzemitauro miviri, uye zvemukati zvepasocial media Vanowana vateereri vakawanda, uye panguva imwe chete, vanomutsa kufarira kwevaya vasati vanyatsonzwisisa mutauro wacho.
MuEurope, chiitiko ichi chinoonekwawo, kunyangwe zvichibva pamaonero akasiyana. Spanish iri kuzvibatanidza se imwe yemitauro inonyanya kudzidzwa munzvimbo dzedzidzo Kubva kunyika dzakadai seFrance, Germany, neUnited Kingdom, mapuratifomu akaita seDuolingo ave chinhu chinobatsira vadzidzi vanoda kudzidzira kunze kwekirasi kana kutanga nenzira isina kurongeka. services of kumhanyira Uye social media yakaita kuti kushandiswa kwemimhanzi muchiSpanish kuve kwakajairika pakati pevechidiki vekuEurope.
Pakati pekushambadzira panguva yakakodzera uye shanduko huru yetsika
Maitiro aDuolingo nekukurumidza mushure mekuratidzwa kweSuper Bowl pakati penguva yekuzorora anoenderana nenzira yaanoshandisa nevashandisi: mameseji anosetsa, zviziviso panguva yakakodzera, uye kugara uchionekwa pasocial mediaMushandirapamwe wakapoteredza chirongwa chaBad Bunny waivewo wakasiyana, asi mamiriro acho ezvinhu akaita kuti chionekwe zvakanyanya.
Kunyange hazvo vamwe vakaona chiziviso chakabuda mushure mekunge mutambo wapera sechiito chehasha, vamwe vakachitsanangura semuenzaniso wekuti Indasitiri yetekinoroji inoshandisa mukana wezviitiko zvikuru zvenhau kuti zvikwezve vateereri vatsva. Chero zvazvingava, kuwedzera kwe35% kwevadzidzi vechiSpanish kunopa chiratidzo chaicho chekuti nzira idzi dzine simba guru.
Panguva imwe chete, chikamu ichi chinosimbisa musiyano uri kukura pakati pekudzidzisa mitauro yechinyakare nemarudzi matsva ekudzidza kwedhijitariKune vazhinji vanoshandisa kosi yeSpanish, kutanga kosi yeSpanish hakuchadi kunyoresa muacademy kana kutenga bhuku rechikoro, asi pane kuvhura app yemahara uye kuunganidza zvidzidzo zvipfupi kubva pasofa ukuwo manzwi echirongwa cheterevhizheni achiri kurira.
Kubva pamaonero evanhu vanotaura chiSpanish, chokwadi chekuti mutambo wechiSpanish chete pachikuva chikuru chemitambo muUnited States unounza kufarira kwakadaro kunosimbisa kuti Spanish yakazvisimbisa semutambi mukuru mutsika dzepasi roseHaisi mutauro weavo vanotama chete, asiwo weavo vanosarudza kuudzidza kuti vanzwisise zviri nani chikamu chakakosha chemimhanzi, nhepfenyuro nehurukuro zvinotonga network.
Zvakaitika kuti husiku hweSuper Bowl zvinopa mufananidzo wakajeka: nhandare muCalifornia ichidedera nemuimbi wekuLatin, vanhu vanopfuura zana remamiriyoni vachitevera chirongwa ichi vari kumba, uye panguva imwe chete, Girafu reDuolingo rinoratidza kuwedzera kusingawanzoitiki kwevadzidzi vatsva veSpanishPakati peruzha rwezviziviso, gakava rezvematongerwo enyika, uye mitambo yemutambo, mutauro wacho wakakwanisa kuveza nzvimbo uye wakaratidza kuti, nekubatanidzwa kwakakodzera kwekuonekwa, tekinoroji, uye tsika dzepamusoro, zvinogona kushandura kuda kuziva kwenguva pfupi kuita danho rekutanga rekudzidza kwenguva refu.
